HEAD and Tyrolia Join the Freeride World Tour Journey

HEAD and Tyrolia join the Freeride World Tour until 2028, accompanying the evolution of freeride towards its Olympic future.

Freeride grows season after season, consolidating itself as the most vibrant discipline in contemporary skiing. In this context, the Freeride World Tour (FWT) has announced a new agreement: HEAD and Tyrolia become official partners of the tour until 2028.

The alliance, announced on September 18, 2025, marks a turning point. From 2026, HEAD and Tyrolia will not only provide their skis, boots, poles, and bindings to the Tour, but will also support its growth at a crucial time: the debut of the first FIS Freeride World Tour Championships in Andorra.

“From emerging riders to the freeride elite, we are here to support the community,” explained René Harrer, Vice President of HEAD. A statement that encapsulates the essence of this agreement: to back the talent and spirit of those who push their limits in the mountains.

It is no coincidence that some of the circuit's brightest names, such as Jenna Keller, Abel Moga, Lena Kohler, and Carl Regnér Eriksson, are already part of the HEAD family. They embody the union between innovation and passion, between product and performance, between rider and team.

With the FIS driving the discipline towards the 2030 Olympic Games and the Tour's return to legendary venues like Alaska, Baqueira Beret, and Verbier, the future of freeride looks more exciting than ever. HEAD and Tyrolia, with their legacy of precision and avant-garde, become key players in this journey.

On the horizon, the mountain still awaits. Freeride continues to write its history, and now it does so with two allies who believe in its greatness.